
who. am. I?
Hello Readers,
I am a driven marketing professional with four years of combined experience in marketing and digital marketing, currently specializing in the eye category for NYX Professional Makeup at L'Oréal. I recently earned my Master of Science in Digital Audiences with Summa Cum Laude honors, further solidifying my expertise in the digital landscape. My undergraduate background is in Journalism and Mass Communications with a minor in Criminal Justice and Criminology, providing me with a unique perspective on communication and analysis.
Throughout my academic and professional journey, I have proactively sought opportunities to develop my skills and gain practical experience. My internships at SparkPoint Studios, Destination I Do, AZ Big Media, Pure Imaginations PR, and the Cronkite Agency provided valuable exposure to various facets of the industry. I also dedicated time to building my personal brand through my YouTube channel and online portfolio, demonstrating my commitment to digital content creation and showcasing my work.
Prior to my role at NYX, my experiences as a Beauty PR Intern and PR Specialist honed my abilities in public relations and client management. Simultaneously pursuing my Master's reinforced my dedication to continuous learning and mastering digital marketing strategies.
With this comprehensive background, I aspire to become a well-rounded marketing leader. My blend of creativity, meticulous attention to detail, and genuine passion for the beauty space makes me a valuable asset to any marketing team.
I am eager to leverage my creativity, marketing acumen, PR knowledge, communication skills, and deep love for the beauty industry in a challenging marketing career. I am confident in my ability to make a meaningful impact and create something truly remarkable.
This website serves as my online portfolio, showcasing the breadth of my work and experience. I invite you to explore my projects and sincerely hope one of my stories resonates with you as you join me on my journey towards becoming a Chief Marketing and Digital Officer.
Your future CMDO,
Gracie June Hardy